Many Sellers with Plano homes for sale have had their property
on the market for months with very few or no showings. Some of these sellers have had dozens of showings but not one offer to purchase. In a buyer’s market, it is especially important to pull out all the stops and make sure your home stands out among the other entire competing inventory on the market. Ask yourself why a buyer would choose your home over all the other homes for sale find the things that don’t
stand out and get to work on them.
Condition of Your Home: Be sure to study your competition. If 85% of the homes in your market are not selling, then yours needs to shine above the top 15%. Also, study the homes that are pending sales because that's your current indicator of market activity. You want to know what is happening right now, and pending sale data will tell you which homes are selling. Unfortunately, in the DFW Real Estate area MLS the Pending sales do not show how much the house is under contract for. Separate from preparing your house for sale, consider its condition. Maybe you should consider adding upgrades and doing updates and repairs before putting your house on the market. If the top 5% on houses on the market have new flooring and your flooring is worn and dated, your house is not going to sell and could become one of the many Plano foreclosures. Replace the flooring. Paint the walls a neutral color and spruce up the curb appeal.
Not Enough Photographs / Poor Photographs
Houses in the DFW MLS that have only one photo are quickly passed by. Houses with dozens of photographs get noticed. Take quality photos or hire a professional photographer. Shoot wide angles with plenty of light showcasing your home's best features. If the photos are blurry or otherwise look bad don’t use them!
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Take many photos of the kitchen area. The kitchen is one of the most important areas to photograph.
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Unless your bedrooms differ from one another greatly, just take photos of the master bedroom or largest bedroom.
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Don't get yourself in the photo of the bathroom by shooting the mirror's reflection.
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If the hallway is narrow, don't take a picture of it. Take photos of the fireplace or other nice
feature instead.
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Living room photos should show space so take photos of it from many different angles.
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Don’t forget to include the back yard and gardens.
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Add descriptive text to each photo.
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Take many photos of the kitchen area. The kitchen is one of the most important areas to photograph.
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Unless your bedrooms differ from one another greatly, just take photos of the master bedroom or largest bedroom.
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Don't get yourself in the photo of the bathroom by shooting the mirror's reflection.
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If the hallway is narrow, don't take a picture of it. Take photos of the fireplace or other nice
feature instead.
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Living room photos should show space so take photos of it from many different angles.
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Don’t forget to include the back yard and gardens.
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Add descriptive text to each photo.
You Didn’t Pay For Extensive Marketing and Advertising
No single aspect of a marketing plan will sell your sell your home. It takes a comprehensive combination of marketing efforts. Print color postcards and mail them to surrounding homes in the neighborhood and to out of area buyers.
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Get a virtual tour of your house to use in your marketing.
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Keep marketing aggressively until your house sells.
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Create color fliers containing several photos to distribute to potential buyers and those who view your home.
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Hold Open Houses on the weekends that coincide with other neighborhood open houses.
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Very important; Get feedback from buyers that have viewed your home. See what they liked and disliked about your home, and make adjustments to overcome this issues.
You May Have Hired the Wrong Listing Agent
You want to work with a professional DFW Realtor who is competent, experienced and rustworthy. There are a many ways to find Realtors but the easiest way is through referrals from friends and family. If you desire full service and want an agent to spend money marketing your house hire a full service brokerage company and interview at least three agents. To find the best listing agent don't base your decision solely on the suggested listing price or how much the agent charges for commission because there are other considerations. Discuss the listing price and commission amount last. First, find out the agent's marketing plan and experience.
You Haven't Priced Your Home Properly to Sell
Many sellers say that they don’t want to “give their house away”. To sell your house, the listing price must be right. Don't test the market at a high value because if you do, your house will probably just sit on the market and the days on market (DOM) will continue to increase. Dated listings don't usually sell for list price. To avoid overpricing your house, study the sold comparable sales. Adjust for square footage, upgrades and condition, if necessary. If your home has a bad floor plan or is located in bad location such as next to power lines, on or near a busy street, you're not going to get the same price as homes with a good layout and in a good location.
Example: if the last three homes sold at $300,000 but you feel they are not comparable to yours because they aren’t updates, but they were located on a quiet street and your street is busy your house is probably worth about the same. A plus of$25,000 adjustment for the updates could wash
out the minus $25,000 for the noisy street.
In a buyer's market, price your home a minimum of 3% less than the comparable sales. If you can't live with this amount then don't put your house on the market and set yourself up for
disappointment. Overpricing your house is the worst selling mistake a home seller can make.
