- Did the seller trip and fall down the stairs, crack open his head and instantly die?
- Did a burglar break in and surprise the seller by shooting him in the middle of the living room?
- Was the seller ill for a long time and died peacefully in her sleep?
- Was the home the scene of a homicide or a suicide?
Tuesday, November 27, 2012
Was There a Death In The House You Are Selling?
Sunday, October 14, 2012
Don't Lose Your Home to a Fire
- Have smoke detectors on each and every level of your home
- Never leave a fire, candle, cigarette or cigar unattended.
- Make sure you have a fire extinguisher, as well as a garden hose at your home.
- Never build fires or burn brush near your home or during dry and windy conditions
- Remove dead leaves from gutters and your roof and around the base of your home.
- If you live on top of a hill, beware that fires spread quickly as they spread uphill. Patios and stone walls can help deflect the flames.
- Avoid the use of bark chips or mulch around your home, which are highly flammable.
- Use fire-resistant building materials when possible.
- Cover your homes vents with wire mesh to keep embers from entering the home.
- Prepare to store water and have an external water supply, such as a small pond, well, or pool.
- Avoid flammable roofing materials and instead choose single ply membranes, slate, fiberglass shingles, metal, clay or concrete tile.
Saturday, August 25, 2012
DFW Home Marketing Bloopers
When real estate markets slow down, usually the inventory of DFW homes increases and the number of home buyers decrease. These market conditions make it more difficult to sell homes, yet some homes still continue to sell. Why do some homes sell and others seemingly sit on the market forever? The answer has little to do with the home itself, although many agents will claim such. More than likely the problem lies within poor marketing. Below are some mistakes I see sellers and their agents make time and time again.
- Uncropped photos
- Pictures too dark with blinds closed
- Photos turned sideways
- Photos zoomed in on one item, like the kitchen sink.
- Photos of cluttered rooms
- Not submitting enough photos or uploading only one photo of the front of the house
- High resolution photos without adjusting pixels for Internet use
- By appointment only
- No lockbox on the property
- Restricted hours to show
- 24-hour notice
- If the seller isn't motivated, it could mean the seller isn't willing to negotiate on price.
- In slow moving markets, buyers expect to negotiate.
- Agents whose buyers want to negotiate will show only listings where negotiation is possible.
- How can a negative factor be addressed that will accentuate its positive attributes?
- What makes this home unique?
- What was the motivating factor that made the seller buy this home in the first place?
- Catered lunches. Go beyond the ordinary sandwiches and bottled water. Food motivates, and don't let anybody kid you about this. Be creative with culinary selections.
- Offer drawings for small gifts or gift certificates.
- Give online certificatesthat can be immediately e-mailed.
- Call first, lock box
- $$ credit toward the buyer's closing costs
- Home protection plan
- Pre-paid homeowner association fees for a year
- Buy-down mortgage interest rate
- Weekend getaway for two
- Sunday classifieds in daily newspaper
- Picture classifieds, if offered during the week
- Local weekly or bi-weekly newspaper
- High resolution photos that buyers can print themselves.
- Ability to download photos so buyers can e-mail the pictures to friends and family.
Saturday, August 4, 2012
Agency and the Realtor
Ask as many questions as
possible that cannot be answered with a simple yes or no response. An open ended
question forces the agent to talk about her ideas for your property, and many
of the responses will trigger more questions from you. Always ask an agent for
referrals from satisfied seller clients. If the agent cannot provide them,
something may be wrong and you should probably move on. Sunday, April 15, 2012
Plano Home Sellers Who Need to Sell Without Equity
Sometimes people who need to sell Plano homes may end bringing cash to closing to sell their house. You may be thinking, if I am selling my house, why would I need to bring in cash to closing to sell it? Isn't the buyer paying to buy my home? Unfortunately, this circumstance happens more often than you think.
Few transaction close until the buyer has completed their home inspection. Home inspections and termite inspections can uncover undisclosed problems or deficiencies in a house that run into thousands of dollars to repair. What can begin as a simple repair job can expose other problems when walls are opened up or roof shingles are removed.
If you have owned your home less than two years and you took out a mortgage that was greater than 90% of the purchase price, it is likely you don't have enough equity to pay closing and selling costs. These costs 8 to 10% of the sales price.
Maybe you have to sell in a declining market, which would mean your house might not be worth enough to generate money upon selling. Real estate market cycles can make markets move down as well as move up. Not every home will appreciate every year.
Sometimes external factors or nearby Plano Foreclosures can affect property values. When new subdivisions are built close by and the houses are offered for less, buyers will generally gravitate toward the new houses, avoiding slightly older homes. New commercial developments change the value of surrounding homes. Sometimes homes with views lose those views when high-rise buildings are constructed near existing housing.
Sellers who are on the short end of the stick must bring a check to closing. A man in Dallas used a home equity loan against his home to help make her mortgage payments. When he could no longer afford to make the mortgage payments, he bought another home with 100% financing. He then rented his condo and put it on the market. His tenant was uncooperative and made it difficult for the man's agent to show the house. The tenant had to be put out of the house. Faced with falling prices, this seller was going further into debt every month. He finally had to face the fact that if he wanted to sell his house and not lose it through a foreclosure sale, he would have to bring money to the table to close the sale.
A seller in Fort Worth contacted me recently to ask if her Realtor was telling her the truth when she suggested she bring in money to close his sale. This seller's best financial move may have been to stay put and not sell. She already owned a home; she wasn't a renter trying to become a first time home buyer. The seller insisted on selling because she no longer liked her neighborhood or any of her neighbors. Out of all the houses in his neighborhood, she was the only owner occupant left. The rest of the houses were rentals, which lowered values. She decided that it was worth it to spend $25,000 to get out of that neighborhood and into a more desirable area.
Most lenders will agree to a short sale. Lenders have specific requirements that will persuade a lender to forgive mortgage debt. A seller in Frisco Texas had no liquid assets, no income and had refinanced his house for more than its market value. He found out that negotiating a short sale with his lender meant he could walk away from the house without getting a foreclosure on his record.
Why Isn't My Plano Home Selling?

Many Sellers with Plano homes for sale have had their property
on the market for months with very few or no showings. Some of these sellers have had dozens of showings but not one offer to purchase. In a buyer’s market, it is especially important to pull out all the stops and make sure your home stands out among the other entire competing inventory on the market. Ask yourself why a buyer would choose your home over all the other homes for sale find the things that don’t
stand out and get to work on them.
·
Take many photos of the kitchen area. The kitchen is one of the most important areas to photograph.
·
Unless your bedrooms differ from one another greatly, just take photos of the master bedroom or largest bedroom.
·
Don't get yourself in the photo of the bathroom by shooting the mirror's reflection.
·
If the hallway is narrow, don't take a picture of it. Take photos of the fireplace or other nice
feature instead.
·
Living room photos should show space so take photos of it from many different angles.
·
Don’t forget to include the back yard and gardens.
·
Add descriptive text to each photo.
You Didn’t Pay For Extensive Marketing and Advertising
No single aspect of a marketing plan will sell your sell your home. It takes a comprehensive combination of marketing efforts. Print color postcards and mail them to surrounding homes in the neighborhood and to out of area buyers.
·
Get a virtual tour of your house to use in your marketing.
·
Keep marketing aggressively until your house sells.
·
Create color fliers containing several photos to distribute to potential buyers and those who view your home.
·
Hold Open Houses on the weekends that coincide with other neighborhood open houses.
·
Very important; Get feedback from buyers that have viewed your home. See what they liked and disliked about your home, and make adjustments to overcome this issues.
You May Have Hired the Wrong Listing Agent
You want to work with a professional DFW Realtor who is competent, experienced and rustworthy. There are a many ways to find Realtors but the easiest way is through referrals from friends and family. If you desire full service and want an agent to spend money marketing your house hire a full service brokerage company and interview at least three agents. To find the best listing agent don't base your decision solely on the suggested listing price or how much the agent charges for commission because there are other considerations. Discuss the listing price and commission amount last. First, find out the agent's marketing plan and experience.
You Haven't Priced Your Home Properly to Sell
Many sellers say that they don’t want to “give their house away”. To sell your house, the listing price must be right. Don't test the market at a high value because if you do, your house will probably just sit on the market and the days on market (DOM) will continue to increase. Dated listings don't usually sell for list price. To avoid overpricing your house, study the sold comparable sales. Adjust for square footage, upgrades and condition, if necessary. If your home has a bad floor plan or is located in bad location such as next to power lines, on or near a busy street, you're not going to get the same price as homes with a good layout and in a good location.
Example: if the last three homes sold at $300,000 but you feel they are not comparable to yours because they aren’t updates, but they were located on a quiet street and your street is busy your house is probably worth about the same. A plus of$25,000 adjustment for the updates could wash
out the minus $25,000 for the noisy street.
In a buyer's market, price your home a minimum of 3% less than the comparable sales. If you can't live with this amount then don't put your house on the market and set yourself up for
disappointment. Overpricing your house is the worst selling mistake a home seller can make.
Friday, December 9, 2011
Earnest Money Deposits and Your Plano Home Purchase

Home Buyers always ask how much earnest money deposit they should offer. Generally, there is no set amount. In most States, contracts must contain a consideration to be valid, but that amount can be as little as one dollar. Laws in your state may be different. Keep in mind that the amount of your earnest money deposit depends primarily on your local marketplace and customs.
What is an Earnest Money Deposit?
An earnest money deposit is a good faith deposit. When buyers execute a purchase contract the contract specifies how much money the buyer is initially putting up as earnest money to secure the contract. It will also show how much down payment the buyers are agreeing to make. The balance is usually financed as a mortgage. An earnest money deposit says to the seller that you are serious about buying their house. An earnest money deposit for Plano foreclosures also shows the bank that you are a serious purchaser.
How Much Earnest Money is Enough?
Because there is no set amount, it varies from market to market and across the country. Where I work, selling Plano homes and DFW Homes in Texas, generally this amount is between 1% and 5% of the purchase price. Buyers here do not often put down more than 5% since the sales contract contains a liquidated damages clause that awards that earnest money to the sellers should they default and not close on transition. If we were in a seller's market, with many buyers fighting over limited amount of home, it makes sense for the buyer to put down a much larger earnest money deposit to entice the seller to accept their offer. In a buyer’s market, a larger earnest money deposit might entice a seller to accept a much lower purchase price.
Who Do You Give Your Earnest Money Deposit To?
In every jurisdiction that I am aware of, the earnest money deposit should either go to the Title Company or legal firm handling the closing or to the listing brokers escrow account. Review the advice below:
· Never give an earnest money deposit to the seller.
· Verify that the third party will deposit the funds into a separately maintained trust account.
· Obtain a receipt.
· It is not advisable to authorize a release of your earnest money until your transaction closes.
Is Your Earnest Money Deposit Refundable It You Do Not Close?
Study your sales contract and addenda to see what it says about what happens to your earnest money deposit if the transaction doesn’t close. The answer will depend on why the transaction didn’t close. Were you not able to get your financing approved or maybe you couldn’t get clear title to the property. Did you or the seller simply change their mind about closing? Upon cancellation, the sellers and buyers are asked to sign mutual release agreement. If an agreement cannot be reached, the party holding the earnest money deposit will continue to hold it until an agreement is reached. If no agreement has been reached after certain period of time, title companies will send the parties a certified letter asking for mutual instructions. The letter will state that if no one responds within a certain time period, then title agent will return the money to the buyer. If the seller contests the action then the parties will have to go to arbitration or court to get the issue resolved.
Tuesday, October 25, 2011
Sellers Who Are In The Know Can Compete Against Dallas Foreclosures

Dallas Foreclosures Aren't Usually the Great Bargain Many Buyers Expect:
Unlike what so many home buyers think banks are not giving properties away or selling them for half price. Despite the commercials and advertisements you see about stealing Dallas foreclosure homes for pennies on the dollar. Many banks will price a foreclosure property near the true appraised value, unless the property is in need of substantial repairs. With these Dallas foreclosures properties priced at little or no discount to market value, sellers of non-foreclosure Dallas Homes can make their properties look very enticing by having them in move-in ready condition and at little or no premium to foreclosure properties owned by the banks.
It Can Take a Long Time to Close a Foreclosure Property:
You would think common sense would say that these banks would be in a hurry to get these foreclosed properties off their books, but this rarely the case. These banks can take many weeks instead of days to respond to offers and counter offers. Getting responses from these banks can take almost forever. Many astute home sellers know that their home is going to fare well in competition with these foreclosures because buyers will be able to close and move in on a realistic time schedule. Even with nearby Plano homes getting a foreclosed property to close in a timely manner is a challenge to say the least.
Disclosure of Defects / Not With Foreclosures:
Banks will not disclose anything about the condition of the foreclosure property because they have no knowledge of problems with the property. Most state laws exempt Banks from disclosure requirement. Sellers will fare well much better in competition against theses foreclosed homes with a full disclosure, plus correction of what can be fixed prior to listing. Buyers will be comparing an unknown quantity with a full disclosure and condition report.
Repairs on Foreclosure Property Can be Scary:
The bank will not want to do any pre-closing repairs, offering the property "as-is." The buyer(s) will do an inspection, and it is likely that the list of repairs could be very extensive. The buyer's lender will want some or all of the problems corrected before closing. This causes a huge dilemma for the buyer and which will usually cause them to walk away from the property. A smart Dallas home seller will have done their own pre-listing inspection and corrective repairs. They will be offering the alternative of a move-in ready home, with proof of all repairs they've done to bring it to that condition.
Professional Realtors Need to Educate Their Sellers:
As a professional Dallas Realtor being consulted about listing a home, it is best that you educate your sellers about the pitfalls of Dallas foreclosures. They may be entering the market with the fear of needing to price their home at discount to compete with local foreclosure properties. Let them know all the facts first. Show them the advantages they have over the bank foreclosures. Advise then to make the appropriate improvements and repairs in order to come on the market with all of their competitive advantages in place.